Tuesday, January 31, 2012

Seeing green

Ever notice how when something is brought to your attention, that something starts popping up all over? Like when you buy a new car.  Now, before you get this car you would be hard pressed to spot one. Even at the car lot they seemed to only stock a select few, always in lime green or Avon pink. However, buy one......and they multiply. On the road, there everywhere. Pull into a parking lot, and its pact full of them. Almost like your emitting a sent, attracting them to you like male cats to a female in heat, your surrounded. Think you found a unique ______. Nope, every one's got one, I've got two. You get the picture.

 Why does this happen? Is it that once you have something new, or hear a new word, your more in tune to it, and there for notice it. Is it the marketing genius of  stores everywhere that just make us all want the same things at the same time. Probably both, but it's been happening to me ever since my mom found out she needed a transplant. I'm seeing green everywhere (the ribbon color for kidney disease, everyone has a ribbon now). I have read two articles on organ donation in different papers. I saw a story about a girl who received a transplant, on the TODAY show. I've heard a few stories  about organ donations on NPR, and even a couple adds for kidneycars on there as well.

Though my mom has always monitored her kidney function, I only recall being slightly aware of her doing so. I cant really remember ever hearing very much about organ donation. It has always been there, just more as a peripheral issue. I am an organ donor, and have the mark on my license to prove it. I even donated a few cars to the kidney foundation at my moms urging ( I got more as a tax deduction than it would have been worth in a sale).  DONATE YOUR CAR www.kidneycars.com .

I'm sure the topic had been mentioned on t.v., and written about in newspaper articles numerous times, but for what ever reason it just never took hold of my attention. Now  I am seeing and hearing organ donation everywhere. The other day I even saw a flier up at work for the Great Lost Bear best beer competition that said we need your liver. Sure.... they meant for drinking, but that's not what I read. I read donate your organs (I may have edited it  little too). And now "going green" has taken on a whole new meaning. Even recycling logos I now see as donation logos. So far I have resisted the urge to tweak these slightly, and add my own changes (graffiti not really being my thing, yet) My version looks something like this.

 REUSE: an organ save a life
 REDUCE: the # of lives lost
 RECYCLE: the gift of a healthy organ
 


So the next time you see some add for recycling, or going green, think about organ donation. You'll be surprised how well the two campaigns juxtapose. I hope now that you have read this blog, you too will start seeing green, and think, ORGAN DONATION as well. Hey why bury what someone else can reuse right? Now.... do I mean organs, or am I talking trash.

Kind of morbid, but I thought some what fitting  :0)

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